Canelo Alvarez has a personal feud with Oscar De La Hoya

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Canelo Alvarez (52-1-2, 35 KOs) is just days away from his light heavyweight title fight with WBO champion Sergey Kovalev (34-3-1, 29 KOs). It was an ordeal just to get Canelo’s next fight booked, and one of the storylines heading into this Saturday’s contest is the unraveling relationship between the Mexican superstar and his promoter, Oscar De La Hoya.

The Athletic’s Lance Pugmire did a story several months ago that brought to light a number of concerns that Alvarez had with Golden Boy Promotions, including De La Hoya and GBP president Eric Gomez’s promise to DAZN of delivering a third fight between him and Gennadiy Golovkin.

A new report from The Athletic’s Mike Coppinger (paywall only) goes even deeper into the apparent feud.

“You can see there’s no loyalty in [De La Hoya],” Alvarez said through an interpreter. “He changed trainers during his career. He changed managers in his career. So there’s no loyalty. That’s the way he is. We see it now.”

As for what caused this friction between fighter and promoter, more details are below:

Alvarez said his perception of De La Hoya began to change about two years ago, around the time that Alvarez drew against Gennady Golovkin with the lineal middleweight championship at stake. After that, the two men quietly drifted apart. Until this summer, when Alvarez’s frustration with Golden Boy Promotions boiled over.

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